Tokenomics for Brands
Design token systems that drive growth
Learn to design token economies that incentivize user engagement, build community value, and create sustainable revenue models for brands. Covers utility tokens, governance, and token launch strategies.
Natalie Bergstrom
Professor of AI Consulting & AIVS Intelligence
MBA (Columbia), MS (CMU Machine Learning), Ex-Deloitte AI Practice Lead
or 9,900 credits
Plan: starter
What You'll Learn
Design token economies
Build incentive systems
Launch brand tokens
Course Curriculum
5 chapters · 320+ minCore principles of token economics
Core Concept Fundamentals
Building essential knowledge of fundamental principles and methodologies in this domain.
- Understand core principles and theories
- Apply foundational frameworks correctly
- Build knowledge progressively
- Connect concepts to practical applications
Practical Application Essentials
Translating theoretical knowledge into actionable strategies.
- Connect theory to practice
- Identify application opportunities
- Execute implementations effectively
- Measure application outcomes
Lecture · Chapter 1 of 5
Tokenomics Fundamentals
Tokenomics Fundamentals
This lesson is Tokenomics Fundamentals. Core principles of token economics
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Course Project
Brand Tokenomics Design
Design a complete token economy for a brand.
Prerequisites
- Blockchain knowledge
- Business strategy experience
Topics Covered
Your Instructor
Natalie Bergstrom
Professor
Former Deloitte AI Practice Lead who implemented AI solutions for 100+ Fortune 500 companies. Creator of the AIVS framework — the definitive methodology for quantifying AI impact and maximizing ROI through structured consulting.
10
Courses
15K
Students
4.8
Rating
Academy at a Glance
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