Succession Planning for Brand Roles
Build brand leadership pipelines
Develop succession strategies for critical brand leadership positions.
Sarah Fitzgerald
Senior Professor of Community Building & Engagement
MBA (Wharton), Ex-Twitter/X Head of Creator Community, Ex-Slack VP Community
or 7,900 credits
Plan: starter
What You'll Learn
Plan succession
Develop leaders
Course Curriculum
5 chapters · 260+ minWhy succession matters
Core Concept Fundamentals
Building essential knowledge of fundamental principles and methodologies in this domain.
- Understand core principles and theories
- Apply foundational frameworks correctly
- Build knowledge progressively
- Connect concepts to practical applications
Practical Application Essentials
Translating theoretical knowledge into actionable strategies.
- Connect theory to practice
- Identify application opportunities
- Execute implementations effectively
- Measure application outcomes
Lecture · Chapter 1 of 5
Succession Fundamentals
Succession Fundamentals
This lesson is Succession Fundamentals. Why succession matters
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Course Project
Succession Plan
Create a succession strategy.
Prerequisites
- HR basics
Topics Covered
Your Instructor
Sarah Fitzgerald
Senior Professor
Former Twitter/X Head of Creator Community who scaled communities to 50M+ active members. Built the Community Intelligence Network — AI-powered engagement systems that drive organic growth, retention, and value creation.
9
Courses
13K
Students
4.8
Rating
Academy at a Glance
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